9/5/2008

1. Survey shows there are about 13.6 million U.S. health bloggers Nearly half of American adult bloggers have recently written about a health-related subject, indicting that there are about 13.6 million members of the health blogging population.     2. HealthCentral Network acquires HIV/AIDS online resources The HealthCentral Network has acquired the HIV/AIDS patient and professional resources TheBody.com and TheBodyPro.com.     3. PHR will send alerts to patients based on their health info CapMed will begin offering "smart messaging" to users of its personal health records (PHR) using a "gaps-in-care protocol" engine.     4. Health insurer using online reviews to determine patient satisfaction Using more the than 28,000 reviews posted on the Web site myRegence.com, the health insurer Regence found that 89% of patients would recommend their healthcare provider to someone else.     5. Blog encourages discussion among search marketers A new blog aims to provide a regular, conversational resource for traditional and digital advertisers, media buyers, and search marketers.     Privacy Statement / Terms of Use

1. Two new studies show popularity of mobile social networking 2. ZixCorp participating in $29 million e-prescribing initiative 3. Patients can have info from physician phone encounters added to HealthVault 4. Nielsen, IMMI delivering audience data for out-of-home TV viewing 5. New Lipitor TV ads, Web site use real patient